content production

What is content production?

Content creation is the process of collecting information and preparing it in a purposeful way to answer one or more concerns of internet users. To produce content, we need ideas and topics that match the needs and concerns of our buyers.  In the next step, in order to better understand these ideas or topics, we add visual and textual effects to it.

Don't forget one thing: content creation is not just about writing textual content and includes different types of content.

Targeted content production has many uses, for example:

 1.  It helps you to cover all dimensions and aspects of your business and show your expertise to the audience.

２.  Statistics have shown that principled and targeted content can better attract the trust of the audience.

3.  Through content creation, you can catch the customer's concerns faster and offer a way to solve them.  This function is very effective in creating trust in the user and can turn a normal user into your customer faster. 

 4.  Raises people's awareness of your brand.  Never underestimate the power of making people aware of your brand! 

5.  Creating content is like a channel, driving people to your brand.  For this, you need to know how to produce content and how to spread it across different platforms.

6.  Content production informs people about a certain topic and educates them.  The more you can produce better content, the better the value creation around your brand will be .

7.  Creating content makes customers loyal to you.  The more importance you place on the content you produce, the more people will trust you. 

Types of content 

 It is very important to know the types of content production methods.  You must know exactly which type of content is in line with the expectations and interests of your audience.

1.  Types of content in terms of format:

 • Text content

 • Infographic content

 • Video content

 • Audio or podcast content

 ２.  Types of content in terms of style:

 • Evergreen content

 • Viral or viral content

 • Yellow content

 • Instant content

 • News content

In the next article, we will take a closer look at the different ways of content production and explain more about them.