5 benefits of content creation and why you should start now
There are many people who are currently producing all kinds of video, text, etc. content. In fact, the importance of this work is due to attracting a good position in search engine rankings. The higher you rank, the more people will visit your website.
In summary, it can be stated that content production has 5 main advantages:
1 • Become a content expert
2• Get more traffic
3• Having more content to share on social media
4• Remaining in the minds of potential customers.
5 • Receive approval from customers to buy from you.
Content creation may seem like a new concept to you, as an e-commerce business owner, maybe someone told you about the benefits of content creation, maybe you took their advice and did it for a while. you have given But you should keep in mind that content is the first word in web activities.
Content production can be applied to almost any type of content, including the following:
1 • Email campaigns
2 • Blogging
3• Movies
4 • Podcasts
5 main advantages of creating content
It makes you a teacher
When you're trying to write a blog post, email series, or create an outline for a video/podcast, you need to put yourself in the shoes of an expert who knows what they're talking about. Because if you can't get the right understanding, your content will be mediocre at best.
In this way, you should get used to writing content regularly and introduce yourself as an authority that attracts a large number of followers and users.
You generate a lot of traffic
This is a simple rule:
More traffic = more leads = more customers.
Whether you create podcasts, videos, or regular blog posts on your website, or you're an e-book publisher, you need to attract a lot of viewers and readers.
If you produce tons of consistent content, you'll get tens (or hundreds) of thousands of visitors to your website every year. If you think that creating content is hard work and you don't create content, your traffic will rely on word of mouth, social media and paid advertising. But the results of these two solutions will not be the same.
Makes you find new topics to post
One of the most frequently asked questions is: What should we post on social media for our e-commerce business?
The answer is: it depends.
Without helpful blog posts, videos, or podcasts, you don't really have much to post on social media other than promotional content and photos. Creating content regularly gives you new ideas to share on social media. You should try to come up with something new.
It makes you stand out in the eyes of potential customers
Your email campaigns are very effective. Not many people buy right away. But providing them with useful content is a way to keep them engaged so that they keep you in mind and keep coming back to you.
Confirms the customer's decision to buy from you
Once someone becomes your customer, you definitely don't want the relationship to ever end. Whenever a customer sees a new blog post you publish, or receives an email about the latest new product promotion, it reassures them that they've found an online store they can work with for the long haul.